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Fuel trends, prices, margins, volumes and market share
The latest OPIS Retail Year in Review and 2025 Profit Outlook report is now available.
2024 confirmed that we have entered a “new normal” for fuel retailers and the trends that we saw in 2023 have continued. Once again, there were no major individual events that occurred in 2024 that contributed to a massive shift in oil markets, just like in 2023. The trends we saw emerge following the COVID-19 pandemic have remained steady for two consecutive years, and barring any major industry disruptors, we largely expect these trends to continue for the foreseeable future.
OPIS data shows these retail fuel trends:
- Price volatility is here to stay.
- Same-store gasoline demand continued its downward trajectory in 2024.
- The final trend that continued in 2024 was the higher-margin environment.
- One trend that seems to be emerging is that major brands are slowly getting back into fuel retail operations.
How did we develop these insightful retail fuel trends?
Easy. We lifted the hood of our massive retail engine (aka database) and analyzed the 5+ million daily gasoline and diesel prices for nearly 130,000 outlets in North America, evaluated gas station shared visit counts, calculated profit margins and reviewed actual same-store sales. And, we didn't stop there.
We built over 450 stunning national and regional charts, graphs, and heat maps and included them with OPIS expert commentary to produce the Retail Year in Review and 2025 Profit Outlook.
This 258-page almanac provides a picture of how well brands fared with pricing strategies, volumes, margins and market share in 2024 and is a game-changer for anyone looking to stay ahead of the curve in the fast-paced world of retail fuel.
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